Creating places

A friendly neighbourhood encourages to purchase an apartment, attracts tenants and clients, and also contributes to higher real estate value. To create such a public space we cooperate with local communities, representatives of local authorities, architects, urban designers, urban sociologists, landscape architects or transportation experts. We develop and execute strategies of new places’ development, as well as revitalization of post-industrial areas. 

We cooperate with the leading nationwide, local, and real estate media. We find the proper context for every news, we know how to interest journalists in a story told from a new perspective, we successfully reach the relevant target group.  

Not every investment enjoys the approval of the local community from the very start. In many cases the hostile attitude results from the lack of detailed information regarding the investment, and the feeling of exclusion from the decision-making process. The proper management of relations with the investment’s outside environment even before its start, is crucial to the success of the project. PLACEMAKERS helps establish and maintain the positive relationship with the residents, local activists, and non-governmental organizations.  

At a time of enormous competition on the office market, it is crucial to ensure proper communication with the tenants, and prepare a rich offer of amenities and events for the employees. PLACEMAKERS helps distinguish the building on the city’s office map, creates its unique identity, and takes care of positive relations with its users.

Cities make efforts to limit or eliminate certain forms of advertising, especially from central or historic areas. Many brands look for new ways to connect with potential clients in public space. Brand urbanism is a perfect tool which allows companies to create or finance projects that influence the city and local community in return for increase in brand recognition. A seasonal beach right in the heart of the city, an urban sports square, or a Pop-Up Park in the business district are a great way to promote brands that wish to connect with the residents of the city. 

A community vegetable garden, the neighbourhood social dance party with ambient light of lanterns, or Food Truck rally are only examples from an endless list of minor, often low-cost, and temporary events, which often do more to revive a place than multimillion investments. The PLACEMAKERS team helps develop and implement a program adapted to the place and the needs of the local community.

PLACEMAKERS cooperates with the leading artists and designers who create projects embedded in architecture and public space, thus giving it a unique character. Art redefines a place, creates its new, strong narration influencing the increase of the Client’s brand recognition.